PaperLens — Brand
Mark Explorations
H-series: brand marks. G-series: icon marks.
J-series — magnifier integrated
Document + magnifier fused into one mark. Handle, lens ring, or both — each makes the “examining a document” metaphor explicit in geometry.
J01 P + Handle
J02 Lens Ring P
J03 Lines + Loupe
J04 Bold Loupe
J05 P × Loupe
J01
P + Handle
Classic P + diagonal handle — unmistakably a magnifying glass
J02
Lens Ring P
P with donut bowl — the ring IS the magnifier frame
J03
Lines + Loupe
Doc lines + magnifier ring — lines visible through the lens
J04
Bold Loupe
Large ring + white glass + doc lines — magnifier over document
J05
P × Loupe
Stem + donut bowl + handle — document, P, magnifier fused
I-series — Venn principle · two shapes, one bite
Every mark: two geometric shapes overlap. The intersection becomes white negative space via fill-rule="evenodd". The white bite IS the design — it tells the story of two things interacting (Paper + Lens).
I01 Doc + Circle
I02 Big + Small
I03 Lens over Bar
I04 Corner Bite
I05 Circle + Doc
I06 Triple Venn
I07 Two Ovals
I08 Diamond + Circle
I09 Plus Cross
I10 Fold Doc + Lens
I11–I15 — Doc + Circle · alignment variations
All five: circle centre sits exactly on the document's right edge — clean split, no cramping. Varies stem width, circle size, and vertical position to find the perfect proportion.
I11 Classic P
I12 Symmetric Split
I13 Bold Proportions
I14 Slim + Dominant
I15 Compact Square
I11
Classic P
Circle centre at doc right edge, upper bowl — true P letterform
I12
Symmetric Split
Circle vertically centred on doc edge — geometric 50/50 split
I13
Bold Proportions
Wider stem + larger circle — fills canvas, billboard confidence
I14
Slim + Dominant
Narrow stem, large circle dominates — lens is the hero
I15
Compact Square
Shorter doc + centred circle — even weight, icon-friendly
I01
Doc + Circle
Portrait doc + circle — bite at upper-right
I02
Big + Small
Dominant + secondary circle — dramatic vesica bite
I03
Lens over Bar
Lens circle above scanner pill — loupe on page
I04
Corner Bite
Rounded square + circle — Apple-bite at corner
I05
Circle + Doc
Lens on left, doc on right — lens inside page
I06
Triple Venn
Three circles — pair-bites white, centre refills
I07
Two Ovals
Portrait + landscape oval — organic crescent bite
I08
Diamond + Circle
Diamond + circle at upper-right face — precision
I09
Plus Cross
Two perpendicular pills — Swiss-cross + white core
I10
Fold Doc + Lens
Pentagon doc + circle on fold corner — precise
H-series — 20 brand marks · choose one
H01 Bold P
H02 Three Lines
H03 Doc Outline
H04 Pin Drop
H05 Bullseye
H06 Chevron
H07 Aperture
H08 Paper Fan
H09 Venn
H10 Bold Loupe
H11 Doc Scan
H12 Corner L
H13 Circle Stripe
H14 Angled Doc
H15 Side Stack
H16 Side Notch
H17 Bold Ring
H18 Spiral Dot
H19 Dot Pill
H20 PL Mark
H01
Bold P
Oversized P — ring bowl is the lens
H02
Three Lines
Graduated bars — document without a box
H03
Doc Outline
Stroke-only document — luxury restraint
H04
Pin Drop
Location pin — focus on the answer
H05
Bullseye
3 concentric circles — precision target
H06
Chevron
Bold arrow — reveal / proceed
H07
Aperture
3-blade iris + white centre — camera lens
H08
Paper Fan
3 rotated rectangles — real paper stack
H09
Venn
Two circles — white bite at intersection
H10
Bold Loupe
Stroke magnifier — large, fills canvas
H11
Doc Scan
Document + white scan stripe through it
H12
Corner L
Document corner only — pure suggestion
H13
Circle Stripe
Circle with white bar — lens + scan
H14
Angled Doc
Stroked doc rotated −14° — document live
H15
Side Stack
Graduated bars — paper stack side view
H16
Side Notch
Doc with left-side semicircle cut
H17
Bold Ring
Single thick donut — the lens ring alone
H18
Spiral Dot
300° arc + dot — lens in motion
H19
Dot Pill
Pill + 3 progressive dots — zoom
H20
PL Mark
P + L fused — ring bowl = lens
G-series — icon marks
Document-container icons from earlier exploration.
G01 Arch
G02 Notch
G03 Dog-ear
G04 Slash
G05 Letterbox
G06 Keyhole
G07 Frame
G08 Lens Drop
G09 Geo-P
G10 Diamond
Baseline
Document with circular window — first original concept.